Many emerging entrepreneurs who are looking to make an impact on the furniture world have turned to crafting uniquely upcycled furniture pieces. The business of upcycling old furniture offers massive rewards quickly. All over the world, enthusiastic entrepreneurs are turning old tables, unloved chairs, and broken cabinets into one-of-a-kind artworks destined for new homes.
Here’s how you can turn a recycling passion into a profitable business:
If you turned a couple of household pieces into upcycled masterpieces then you might think you have quite a knack for it. Regardless of how much “at home” experience you have, you might want to consider taking a few courses to hone your skills. You will need to make sure that any items you want to sell whether immediately or in the future are sturdy. You also want to make sure that the finishes you have done to the pieces are of the highest quality. In order to do this, you need to learn… and learn your craft well. In the business of upcycled furniture, your income will be dependent on your reputation. Just one faulty furniture piece could be the downfall of an otherwise prosperous business,
Costs of starting up
The first and most important asset to your running business will be a small van or large car. If you do not already have this then it will be your biggest cost for starting your business. You do not need a new van, a decent second-hand one will do just fine. Once the business is booming you can look at upgrading to a newer van or car. Alternatively, you can also make use of local delivery services in your area. This would save you on the cost of buying your own van.
Other initial costs you’ll be able to keep to a minimum. You do not need to hire a professional to run your social media, you just need to be social media smart to get started. For a starter website, make use of platforms which offer you a website for free. Next, you need to take into consideration the cost of furniture for your business to get started. If you already have a few pieces to work with, great! Otherwise, you need to set some money aside to get stock, so you might need a business loan. Lastly, you need to think about the materials you’ll use. Always start small and work your way up. “The beginning will always be tough but if you stick with your plans you are sure to make your business a success in no time,” says George Marple of Kalusto Furniture.
Finding the Right Pieces
Finding the right furniture pieces for your own home is easy. You know what you want to do with it and you know where you want to use it. But, finding pieces which would be great for resale to others can be a little more challenging. If you find that focusing on just one furniture type is not bringing in the customer volumes you need to consider broadening the scope of your products. Be sure to do this without compromising your quality and unique style.
Market your work
If you want people to see your products and your handy-work you need to get onto social media. Make full use of the platforms available to you by posting and sharing your work on sites which showcase your work. Create a Facebook Page, share stories on Instagram and create boards on Pintrest. By showing off your work you will quickly get interest online. Word will spread and soon you’ll have a following of people who like and engage with your company. If done correctly, social media can be used to boost sales.
If you crave a more personal touch you need to be booking yourself in at local craft fairs and exhibitions. Get people excited about your products and share your business cards whenever possible. Another asset to your business would be a website which regularly shows customers your newest offerings.